When the Wall Street Journal says that NPS is a dubious fad, people will surely sit up and take notice. “The Dubious Management Fad Sweeping Corporate America” (see link) And when the NPS founder himself [...]
So many companies want to stand out for their CX, yet one of the most important interactions of all (asking for and gett...
Potentiate, a global market research agency with a specific focus on human experience, and MirrorWave, a New Zealand-bas...
Never has there been a more important time to listen, understand and respond. We have all gripped up the fact that we ar...